Public Affairs Research

What does the public think and feel about the issues of the day?

Every week, INNOVATIVE researchers explore basic public opinion questions:

  • What are the key issues the public is talking about?
  • How are they reacting to breaking issues?
  • What are the public’s expectations of government?

INNOVATIVE consultants come both from the practical world of campaigns and issues management and the academic world of political science. Combining our experience managing campaigns and issues across Canada with latest insights from the academic world gives us an edge. That’s how we help our clients understand what the public really thinks about an issue, and how they are likely to react when new information is presented, or passions are inflamed.

Latest Articles on Public Affairs & Opinion Research:

April 1, 2021

Rogers-Shaw merger fails to draw public attention, increased prices key concern

With the public’s attention largely devoted to the ongoing pandemic, the recently announced merger between Rogers and Shaw has not yet captured the public’s attention. Most […]
February 12, 2021

Canadian Parties Face Challenges In Building Winning Coalitions as Election Looms

Today, INNOVATIVE is releasing results from our January 2021 Canada This Month survey, tracking federal vote and Canadian values and economic attitudes since the start of […]
December 18, 2020

The Federal economic statement falls flat but most Canadians weren’t paying attention

The Federal economic statement falls flat but most didn’t notice. On December 18th, INNOVATIVE released the results of an online poll investigating Canadians’ reaction to the […]
December 17, 2020

The Ford government in Ontario has stopped the slide in its COVID-19 approval

The Ford government in Ontario has stopped the slide in its COVID-19 approval and now maintains a lead over the Liberals in voter preference. On December […]
November 20, 2020

Attention to the Ontario budget is at an all time low

What if you gave a budget and nobody came? INNOVATIVE has tracked most Ontario budgets through our online tracking survey most years since 2006 and rarely […]
November 17, 2020

See All Of Our Research on COVID-19 In One Place

It is rare to have an event that has the far-reaching impacts of COVID-19. There are the direct health and economic threats. COVID-19 impacts how we […]
November 6, 2020

BC Election: Four Seats Where The Results Could Still Change

While all eyes have been on the Presidential election in the United States, Elections BC begins the final count today in BC’s provincial election. Although it […]
November 5, 2020

Ontario Government Faces Clear Challenge On Budget Day

The Ontario government’s current approval depends on whether the public sees a plan to contain the spread of COVID-19. While the Ontario government is in a […]

Latest Articles on Public Affairs & Opinion Research:

April 1, 2021

Rogers-Shaw merger fails to draw public attention, increased prices key concern

With the public’s attention largely devoted to the ongoing pandemic, the recently announced merger between Rogers and Shaw has not yet captured the public’s attention. Most […]
February 12, 2021

Canadian Parties Face Challenges In Building Winning Coalitions as Election Looms

Today, INNOVATIVE is releasing results from our January 2021 Canada This Month survey, tracking federal vote and Canadian values and economic attitudes since the start of […]
December 18, 2020

The Federal economic statement falls flat but most Canadians weren’t paying attention

The Federal economic statement falls flat but most didn’t notice. On December 18th, INNOVATIVE released the results of an online poll investigating Canadians’ reaction to the […]
December 17, 2020

The Ford government in Ontario has stopped the slide in its COVID-19 approval

The Ford government in Ontario has stopped the slide in its COVID-19 approval and now maintains a lead over the Liberals in voter preference. On December […]
November 20, 2020

Attention to the Ontario budget is at an all time low

What if you gave a budget and nobody came? INNOVATIVE has tracked most Ontario budgets through our online tracking survey most years since 2006 and rarely […]
November 17, 2020

See All Of Our Research on COVID-19 In One Place

It is rare to have an event that has the far-reaching impacts of COVID-19. There are the direct health and economic threats. COVID-19 impacts how we […]
November 6, 2020

BC Election: Four Seats Where The Results Could Still Change

While all eyes have been on the Presidential election in the United States, Elections BC begins the final count today in BC’s provincial election. Although it […]
November 5, 2020

Ontario Government Faces Clear Challenge On Budget Day

The Ontario government’s current approval depends on whether the public sees a plan to contain the spread of COVID-19. While the Ontario government is in a […]