Insights & News

Insights & News

INNOVATIVE has been conducting in-depth research on COVID-19. Get the full picture here.

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October 22, 2021

Tofino More Damaging to Trudeau than WE or Blackface

A majority of Canadians feel Tofino is a sign of deeper problems with Justin Trudeau and the Liberal government. This feeling is nine-points higher than it […]

Latest Releases

October 22, 2021

Tofino More Damaging to Trudeau than WE or Blackface

A majority of Canadians feel Tofino is a sign of deeper problems with Justin Trudeau and the Liberal government. This feeling is nine-points higher than it […]
July 27, 2021

Gen-Z Drivers in Ontario are Ready for a Road Trip, but They’re Feeling Less Confident Behind the Wheel

A new online poll of 1,647 licensed drivers conducted by INNOVATIVE on behalf of 407 ETR from June 15th to 21st, 2021, shows that Generation Z […]
September 14, 2020

The Impact of the WE Charity Controversy on the WE Brand

Looking at the WE controversy from the WE Charity’s perspective, a recent INNOVATIVE poll finds significant damage both to its reputation and its funding potential.
July 9, 2021

Pandemic Impacts on Industry Reputations

The way businesses responded to COVID-19 has had consequences, both good and bad. In our latest wave of COVID-19 surveys, INNOVATIVE has taken a fresh look […]
April 21, 2017

Perceived Media Bias in British Columbia

Coverage of the BC Election is heating up, and with it the accusations of media bias and “fake news”. In February, as part of INNOVATIVE’s ongoing […]

Categories:

Marketing and Brand Research

July 27, 2021

Gen-Z Drivers in Ontario are Ready for a Road Trip, but They’re Feeling Less Confident Behind the Wheel

A new online poll of 1,647 licensed drivers conducted by INNOVATIVE on behalf of 407 ETR from June 15th to 21st, 2021, shows that Generation Z […]
September 14, 2020

The Impact of the WE Charity Controversy on the WE Brand

Looking at the WE controversy from the WE Charity’s perspective, a recent INNOVATIVE poll finds significant damage both to its reputation and its funding potential.

Corporate Affairs and Communications

July 9, 2021

Pandemic Impacts on Industry Reputations

The way businesses responded to COVID-19 has had consequences, both good and bad. In our latest wave of COVID-19 surveys, INNOVATIVE has taken a fresh look […]
April 21, 2017

Perceived Media Bias in British Columbia

Coverage of the BC Election is heating up, and with it the accusations of media bias and “fake news”. In February, as part of INNOVATIVE’s ongoing […]

Public Affairs Research

October 22, 2021

Tofino More Damaging to Trudeau than WE or Blackface

A majority of Canadians feel Tofino is a sign of deeper problems with Justin Trudeau and the Liberal government. This feeling is nine-points higher than it […]
October 15, 2021

New UCP Leader Puts UCP Even with the NDP

While the UCP trails the NDP by 15 points today, a UCP leadership change could put the UCP back in contention.  These are the findings from […]

Stakeholder and Public Engagement

October 22, 2021

Tofino More Damaging to Trudeau than WE or Blackface

A majority of Canadians feel Tofino is a sign of deeper problems with Justin Trudeau and the Liberal government. This feeling is nine-points higher than it […]
October 15, 2021

New UCP Leader Puts UCP Even with the NDP

While the UCP trails the NDP by 15 points today, a UCP leadership change could put the UCP back in contention.  These are the findings from […]