Public Affairs Research

What does the public think and feel about the issues of the day?

Every week, INNOVATIVE researchers explore basic public opinion questions:

What are the key issues the public is talking about?
How are they reacting to breaking issues?
What are the public’s expectations of government?

INNOVATIVE consultants come both from the practical world of campaigns and issues management and the academic world of political science. Combining our experience managing campaigns and issues across Canada with latest insights from the academic world gives us an edge. That’s how we help our clients understand what the public really thinks about an issue, and how they are likely to react when new information is presented, or passions are inflamed.

Latest Articles on Public Affairs & Opinion Research:

May 13, 2013

Parties calculate strategy to appeal to the widest range of potential supporters

The Globe and Mail “In terms of the policy debate, it is inches instead of yards,” observed pollster and political strategist Greg Lyle, a former B.C. […]

May 1, 2013

Looming debate puts pressure on Clark and Dix to connect with voters

The Globe and Mail “The Liberals every day need to get blood out of the NDP,” said pollster Greg Lyle, who was campaign manager for former […]

May 1, 2013

The B.C. Liberals’ fight to unite the centre-right

The Globe and Mail Pollster Greg Lyle, a former B.C. Liberal strategist, said the change in Liberal leadership was a real opportunity to pull the coalition […]

May 1, 2013

Kathleen Wynne puts Liberals in dead heat with NDP, Tories

The Star “One thing Dalton McGuinty did very effectively when he left is he took the anger with him,” Greg Lyle, managing director of Innovative Research […]

May 1, 2013

Is it simply change vs. fear?

North Shore News Advocating “Goldilocks change” – not too hot and not too cold – is likely the party’s best bet of appealing to skittish voters […]

April 25, 2013

What are the implications of BCs changing demographics and values on potential turnout in BC?

Innovative Research Group In a democracy, power is given to those who show up. Not voting has consequences. If parties don’t count your votes, they don’t […]

March 22, 2013

How Tanking Turnout Makes for Ugly Elections

The Tyee “Turnout is increasingly becoming more important than persuasion in elections,” pollster Greg Lyle, managing director of Innovative Research Group, said in an interview. Lyle […]

February 6, 2013

Maritime union not likely any time soon

A third of Nova Scotians support the idea of a political union among the Maritime provinces, according to a new poll. Innovative Research Group, a national […]

Latest Articles on Public Affairs & Opinion Research:

May 13, 2013

Parties calculate strategy to appeal to the widest range of potential supporters

The Globe and Mail “In terms of the policy debate, it is inches instead of yards,” observed pollster and political strategist Greg Lyle, a former B.C. […]

May 1, 2013

Looming debate puts pressure on Clark and Dix to connect with voters

The Globe and Mail “The Liberals every day need to get blood out of the NDP,” said pollster Greg Lyle, who was campaign manager for former […]

May 1, 2013

The B.C. Liberals’ fight to unite the centre-right

The Globe and Mail Pollster Greg Lyle, a former B.C. Liberal strategist, said the change in Liberal leadership was a real opportunity to pull the coalition […]

May 1, 2013

Kathleen Wynne puts Liberals in dead heat with NDP, Tories

The Star “One thing Dalton McGuinty did very effectively when he left is he took the anger with him,” Greg Lyle, managing director of Innovative Research […]

May 1, 2013

Is it simply change vs. fear?

North Shore News Advocating “Goldilocks change” – not too hot and not too cold – is likely the party’s best bet of appealing to skittish voters […]

April 25, 2013

What are the implications of BCs changing demographics and values on potential turnout in BC?

Innovative Research Group In a democracy, power is given to those who show up. Not voting has consequences. If parties don’t count your votes, they don’t […]

March 22, 2013

How Tanking Turnout Makes for Ugly Elections

The Tyee “Turnout is increasingly becoming more important than persuasion in elections,” pollster Greg Lyle, managing director of Innovative Research Group, said in an interview. Lyle […]

February 6, 2013

Maritime union not likely any time soon

A third of Nova Scotians support the idea of a political union among the Maritime provinces, according to a new poll. Innovative Research Group, a national […]