Public Affairs Research

What does the public think and feel about the issues of the day?

Every week, INNOVATIVE researchers explore basic public opinion questions:

  • What are the key issues the public is talking about?
  • How are they reacting to breaking issues?
  • What are the public’s expectations of government?

INNOVATIVE consultants come both from the practical world of campaigns and issues management and the academic world of political science. Combining our experience managing campaigns and issues across Canada with latest insights from the academic world gives us an edge. That’s how we help our clients understand what the public really thinks about an issue, and how they are likely to react when new information is presented, or passions are inflamed.

Latest Articles on Public Affairs & Opinion Research:

May 29, 2018

Election Tracking Wave 4: The NDP Move Ahead

The NDP has moved ahead of the PCs for the first time in Innovative Research Group Inc.’s (INNOVATIVE) 2018 Ontario election tracking.  More significantly, the NDP […]
May 29, 2018

DOWNLOAD: Election Tracking Wave 4: The NDP Move Ahead

Click here to download part 1 [Provincial vote and ID, issue salience, party leaders, party images and, alienation segmentation] Click here to download part 2 [Value […]
May 28, 2018

Backgrounder: Talking Federal Horserace Numbers

Today, Innovative Research Group Inc.(INNOVATIVE) is releasing the federal political results from both an online and a telephone poll conducted a month ago. As we become […]
May 24, 2018

Weekend Poll Shows PCs Still Ahead but the Underlying Numbers are Moving Against the PCs and for the NDP

An online survey of 1,074 adult Ontarians conducted from May 18th to May 23rd, 2018 shows the PCs with 36% of the vote, the NDP at […]
May 24, 2018

DOWNLOAD: Weekend Poll Shows PCs Still Ahead but the Underlying Numbers are Moving Against the PCs and for the NDP.

Click here to download   For further information on these analyses or to explore how our segmentation analysis can help you tackle your pressing public or […]
May 18, 2018

DOWNLOAD: 2018 Ontario General Election Ad Testing

Click here to download   For further information on these analyses or to explore how our segmentation analysis can help you tackle your pressing public or […]
May 18, 2018

DOWNLOAD: Federal Liberals Alienating Both Sides in Kinder Morgan Fight

Click here to download   For further information on these analyses or to explore how our segmentation analysis can help you tackle your pressing public or […]
May 18, 2018

DOWNLOAD: Winds of Public Debate Driving NDP Momentum

Click here to download   For further information on these analyses or to explore how our segmentation analysis can help you tackle your pressing public or […]

Latest Articles on Public Affairs & Opinion Research:

May 29, 2018

Election Tracking Wave 4: The NDP Move Ahead

The NDP has moved ahead of the PCs for the first time in Innovative Research Group Inc.’s (INNOVATIVE) 2018 Ontario election tracking.  More significantly, the NDP […]
May 29, 2018

DOWNLOAD: Election Tracking Wave 4: The NDP Move Ahead

Click here to download part 1 [Provincial vote and ID, issue salience, party leaders, party images and, alienation segmentation] Click here to download part 2 [Value […]
May 28, 2018

Backgrounder: Talking Federal Horserace Numbers

Today, Innovative Research Group Inc.(INNOVATIVE) is releasing the federal political results from both an online and a telephone poll conducted a month ago. As we become […]
May 24, 2018

Weekend Poll Shows PCs Still Ahead but the Underlying Numbers are Moving Against the PCs and for the NDP

An online survey of 1,074 adult Ontarians conducted from May 18th to May 23rd, 2018 shows the PCs with 36% of the vote, the NDP at […]
May 24, 2018

DOWNLOAD: Weekend Poll Shows PCs Still Ahead but the Underlying Numbers are Moving Against the PCs and for the NDP.

Click here to download   For further information on these analyses or to explore how our segmentation analysis can help you tackle your pressing public or […]
May 18, 2018

DOWNLOAD: 2018 Ontario General Election Ad Testing

Click here to download   For further information on these analyses or to explore how our segmentation analysis can help you tackle your pressing public or […]
May 18, 2018

DOWNLOAD: Federal Liberals Alienating Both Sides in Kinder Morgan Fight

Click here to download   For further information on these analyses or to explore how our segmentation analysis can help you tackle your pressing public or […]
May 18, 2018

DOWNLOAD: Winds of Public Debate Driving NDP Momentum

Click here to download   For further information on these analyses or to explore how our segmentation analysis can help you tackle your pressing public or […]