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May 2, 2025

What Happened to the Bloc?

The Bloc was squeezed between the Liberals and the Conservatives in this election. The Liberals not only regained party loyalists they lost since 2021, they attracted […]

Latest Releases

May 2, 2025

What Happened to the Bloc?

The Bloc was squeezed between the Liberals and the Conservatives in this election. The Liberals not only regained party loyalists they lost since 2021, they attracted […]

April 9, 2025

What Price Will Canadians Pay to Buy Canadian?

If the cost is the same at least 75% of Canadians will chose a Canadian product over an American one, no matter what their underlying attitudes. […]
March 26, 2025

Many Canadians Say they Want to Buy Canadian – but Most Don’t

When Buying Collides with Real Life: What Brands Need to Know Despite frequent talk of supporting Canadian products, our new research highlights a contradiction in Canadians’ […]
August 24, 2023

Connecting with a Busy Customer: The Art of Communicating Complex Regulation

Today, INNOVATIVE’s President Greg Lyle participated in a panel on communicating complex issues at the World Forum on Energy Regulation.  Below is a link to a […]
May 10, 2023

Good News and Bad News for Canada’s Energy Transition

INNOVATIVE President Greg Lyle spoke today to energy regulators at the 2023 CAMPUT Conference on key opinion trends related to the energy transition and energy regulations. […]

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Marketing and Brand Research

April 9, 2025

What Price Will Canadians Pay to Buy Canadian?

If the cost is the same at least 75% of Canadians will chose a Canadian product over an American one, no matter what their underlying attitudes. […]
March 26, 2025

Many Canadians Say they Want to Buy Canadian – but Most Don’t

When Buying Collides with Real Life: What Brands Need to Know Despite frequent talk of supporting Canadian products, our new research highlights a contradiction in Canadians’ […]

Corporate Affairs and Communications

August 24, 2023

Connecting with a Busy Customer: The Art of Communicating Complex Regulation

Today, INNOVATIVE’s President Greg Lyle participated in a panel on communicating complex issues at the World Forum on Energy Regulation.  Below is a link to a […]
May 10, 2023

Good News and Bad News for Canada’s Energy Transition

INNOVATIVE President Greg Lyle spoke today to energy regulators at the 2023 CAMPUT Conference on key opinion trends related to the energy transition and energy regulations. […]

Public Affairs Research

May 2, 2025

What Happened to the Bloc?

The Bloc was squeezed between the Liberals and the Conservatives in this election. The Liberals not only regained party loyalists they lost since 2021, they attracted […]
April 26, 2025

Liberals lead by 4-points as the campaign draws to a close

In our final pre-election survey, the Liberals lead by 4-points over the Conservatives (41% to 37%), with the NDP at 11% and Bloc 6% among Decided […]

Stakeholder and Public Engagement

May 2, 2025

What Happened to the Bloc?

The Bloc was squeezed between the Liberals and the Conservatives in this election. The Liberals not only regained party loyalists they lost since 2021, they attracted […]
April 26, 2025

Liberals lead by 4-points as the campaign draws to a close

In our final pre-election survey, the Liberals lead by 4-points over the Conservatives (41% to 37%), with the NDP at 11% and Bloc 6% among Decided […]