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July 25, 2025

Carney Government Entered Summer with Broad Support

A majority of Canadians are satisfied with the performance of the federal government, and Carney and the Liberal party both lead their Conservative rivals according to […]

Latest Releases

July 25, 2025

Carney Government Entered Summer with Broad Support

A majority of Canadians are satisfied with the performance of the federal government, and Carney and the Liberal party both lead their Conservative rivals according to […]

April 9, 2025

What Price Will Canadians Pay to Buy Canadian?

If the cost is the same at least 75% of Canadians will chose a Canadian product over an American one, no matter what their underlying attitudes. […]
March 26, 2025

Many Canadians Say they Want to Buy Canadian – but Most Don’t

When Buying Collides with Real Life: What Brands Need to Know Despite frequent talk of supporting Canadian products, our new research highlights a contradiction in Canadians’ […]
August 24, 2023

Connecting with a Busy Customer: The Art of Communicating Complex Regulation

Today, INNOVATIVE’s President Greg Lyle participated in a panel on communicating complex issues at the World Forum on Energy Regulation.  Below is a link to a […]
May 10, 2023

Good News and Bad News for Canada’s Energy Transition

INNOVATIVE President Greg Lyle spoke today to energy regulators at the 2023 CAMPUT Conference on key opinion trends related to the energy transition and energy regulations. […]

Categories:

Marketing and Brand Research

April 9, 2025

What Price Will Canadians Pay to Buy Canadian?

If the cost is the same at least 75% of Canadians will chose a Canadian product over an American one, no matter what their underlying attitudes. […]
March 26, 2025

Many Canadians Say they Want to Buy Canadian – but Most Don’t

When Buying Collides with Real Life: What Brands Need to Know Despite frequent talk of supporting Canadian products, our new research highlights a contradiction in Canadians’ […]

Corporate Affairs and Communications

August 24, 2023

Connecting with a Busy Customer: The Art of Communicating Complex Regulation

Today, INNOVATIVE’s President Greg Lyle participated in a panel on communicating complex issues at the World Forum on Energy Regulation.  Below is a link to a […]
May 10, 2023

Good News and Bad News for Canada’s Energy Transition

INNOVATIVE President Greg Lyle spoke today to energy regulators at the 2023 CAMPUT Conference on key opinion trends related to the energy transition and energy regulations. […]

Public Affairs Research

July 25, 2025

Carney Government Entered Summer with Broad Support

A majority of Canadians are satisfied with the performance of the federal government, and Carney and the Liberal party both lead their Conservative rivals according to […]
July 25, 2025

American Support for Free Trade Sees Partisan Divide

Americans are increasingly supportive of free trade and energy imports from Canada overall, but rising support among Republicans for Trump’s tariff policies highlight contradictions that drive […]

Stakeholder and Public Engagement

July 25, 2025

Carney Government Entered Summer with Broad Support

A majority of Canadians are satisfied with the performance of the federal government, and Carney and the Liberal party both lead their Conservative rivals according to […]
July 25, 2025

American Support for Free Trade Sees Partisan Divide

Americans are increasingly supportive of free trade and energy imports from Canada overall, but rising support among Republicans for Trump’s tariff policies highlight contradictions that drive […]