BC Poll Commentary

Innovative Research Group Inc. On May 9th, 2017, BC’s political parties have a date with destiny. As that date approaches over the next 9 months, INNOVATIVE will conduct a series of polls to understand where the parties stand and what matters to key voters. 160819_BCTM1608_BC_Poll_Commentary.pdf 160819_BCTM1608_Release_Deck.pdf 160819_BCTM1608_Political_Table.pdf 160818_TheGlobeandMail_ AffordablehousingkeyissueforBC.pdf

Will Canadians Pay for their Good Intentions

Policy Magazine At both the federal and provincial levels in Canada, environmental policy is going through a major shift. The Trudeau government has already begun a radical 180 degree turn from the Harper government’s approach to environmental policy, beginning with climate change. In Alberta, the Notley government introduced a carbon tax in its April 14 Read more about Will Canadians Pay for their Good Intentions[…]

Social Permission in a Time of Outrage

Greg Lyle presented his findings and advice on navigating social permission in a time of outrage to the Ontario Energy Network. Among the points he made are: You need support to build things people don’t like and pay more for something we take for granted. As publicly regulated utilities, energy companies require social permission to Read more about Social Permission in a Time of Outrage[…]

Emotions and Values driving Voter Decisions

Voters with centre left values responded strongly to the urgency of the Liberal platform and abandoned the NDP in droves.  Voters are far more afraid of another Conservative government (53% say afraid describes how they feel very or somewhat well) than either the Liberals (40%) or NDP (40%). The opposition parties trump the Conservatives on Read more about Emotions and Values driving Voter Decisions[…]

What Does $1 Million Buy in an Election?

The Tyee In an email last week, Liberal leader Justin Trudeau asked for a million dollars.   As with countless other fundraising emails, he told supporters an important deadline was coming up at midnight, adding the money raised would help his party “grow our momentum” before “the biggest political rally in a generation.” 151008_TheTyee_What_Does_$1_Million_ Buy_in_an_Election.pdf

Quebec remains competitive race for Bloc, NDP, Liberals: Innovative Research pollster Lyle

The Hill Times There is still opportunity for voter intention changes in Quebec, even though the front running NDP are losing ground, says Innovative Research Group pollster Greg Lyle.   A new poll by Innovative Research shows that NDP Leader Tom Mulcair did not do well in the last leaders’ debate on Oct. 2, hosted Read more about Quebec remains competitive race for Bloc, NDP, Liberals: Innovative Research pollster Lyle[…]

Do election ads really work? Wave 5 of our 2015 campaign ad testing

The Globe and Mail INNOVATIVE will be testing political ads throughout the 2015 election campaign. In our fifth release we have tested the TV ads that were released in the past few weeks. This wave we also tested some of the most recent French ads released in the campaign among a sample of French speaking Read more about Do election ads really work? Wave 5 of our 2015 campaign ad testing[…]

Do election ads really work? Wave 5 of our 2015 campaign ad testing

INNOVATIVE will be testing political ads throughout the 2015 election campaign. In our fifth release we have tested the TV ads that were released in the past few weeks. This wave we also tested some of the most recent French ads released in the campaign among a sample of French speaking Quebecers   Political ads Read more about Do election ads really work? Wave 5 of our 2015 campaign ad testing[…]

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Have the NDP missed the greatest electoral opportunity in their history?

The Hill Times Seven weeks ago, the NDP were at the top of the polls. The Conservatives were under siege. The Liberals were bleeding votes and looked vulnerable to even further losses with a weakened party brand and a leader with as many negatives as positives. The NDP had a clear shot at collapsing their Read more about Have the NDP missed the greatest electoral opportunity in their history?[…]